Kelly Bruce

Before her role at Deep Eddy Vodka, Kelly worked as the Field Marketing Manager for Red Bull, where she developed and implemented high-impact consumer sampling programs in the Outer Boroughs and Long Island. Kelly’s strategic focus on key markets like Brooklyn and Queens allowed Red Bull to maintain a strong presence across consumer groups, particularly in sports, culture, and music. Her work helped cultivate the brand’s reputation as an icon of energy and innovation. By leveraging her connections with local influencers and event producers, Kelly was able to amplify Red Bull’s marketing initiatives, making them more authentic and impactful for local consumers.

Kelly’s experience extends to leadership roles in both agency settings and corporate marketing. She served as the General Manager at DoNYC.com, part of the DoStuff Media Network, where she successfully doubled the site’s user base and improved content segmentation. Her time there enabled her to grow the company’s advertising partnerships with local venues and media outlets, creating a unique presence for the brand in the competitive New York City market. Kelly’s ability to manage digital marketing, event sponsorships, and client relationships was instrumental in the site’s expansion, and her efforts made DoNYC.com a trusted source for local events and happenings.

In addition to her marketing roles, Kelly co-founded New Regime Group LLC, a marketing and event production company that brought innovative strategies to businesses looking to enhance their brand visibility and engagement. She worked alongside Jessica Fafara to establish a full-service agency that offered a range of services, from strategic marketing to event execution. Their combined experience allowed them to create powerful experiences for clients, helping businesses thrive in a constantly evolving marketplace.

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