Michael Hodgdon

Before his role at Infront Webworks, Michael was the Chief Operating Officer (COO) of First Light Net, a company that provides internet advertising solutions for the fishing, hunting, and outdoor sports markets. Under his leadership, First Light Net built a robust network of over 350 websites, reaching more than 3.4 million unique monthly visitors. He was responsible for overseeing the SEO, advertising operations, and marketing strategies for these websites. Michael’s work ensured that First Light Net served as many as 30 million ads per month, delivering targeted advertising to outdoor enthusiasts worldwide. His work at First Light Net established him as a leading figure in the niche outdoor advertising space.

Michael also served as the Senior Vice President of Marketing at Predatorial Advertising Associates LLC, where he was responsible for the overall sales and business development strategy for the company’s network of websites. He managed everything from attracting and contracting clients to maximizing customer retention. Michael played a key role in the strategic growth of the company’s online presence and implemented business development activities that significantly increased sales and brand awareness within the outdoor niche market.

In the earlier years of his career, Michael worked as the Chief Operating Officer for BigFishTackle.com, where he was involved in brand development, e-commerce sales, and growing the website’s traffic. He also developed the company’s affiliate program, helping to recruit partners and expand the website’s reach. His experience in online advertising and e-commerce sales led to measurable success in brand strategy and web traffic growth.

Outside of his work in digital marketing, Michael has a strong interest in outdoor activities, particularly fishing and hunting. He also values spending time with family and friends, balancing his professional life with personal passions. Michael’s career has been a testament to his dedication to continuous learning and his ability to drive growth through innovative marketing strategies. His expertise in SEO, online advertising, and business development continues to position him as a leading figure in the world of internet marketing.

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