Nicole Gaines

In addition to her clinical practice, Nicole has been an active contributor to the field of mental health as a counselor and presenter. She has presented at the National At-Risk Convention in Myrtle Beach, South Carolina, discussing the use of personality inventories in schools to better understand students’ preferences and help educators create more effective learning environments. Her role as a Graduation Coach for Communities in Schools in Lincoln County also helped her gain valuable experience working with at-risk youth, providing counseling and support to help them stay in school, graduate, and set goals for their future. This experience has further shaped her approach to therapy, emphasizing the importance of early intervention, goal-setting, and support for young people in need.

Since 2014, Nicole has also been the owner and primary counselor at SHiFT Coaching, Counseling, and Consulting, PLLC, an online service offering video counseling, coaching, and consulting for young adults, athletes, college students, and expats. By providing services such as encrypted video sessions and email counseling, Nicole has made mental health care more accessible to individuals who may be uncomfortable with face-to-face therapy or prefer the convenience of online platforms. This innovative approach allows her to serve a wider audience, including rural populations and those with fast-paced, technology-driven lives, offering a modern alternative to traditional outpatient therapy for individuals who are higher functioning.

Beyond her professional achievements, Nicole is passionate about a variety of outdoor activities such as surfing, skateboarding, snowboarding, wakeboarding, motocross, and rock climbing. Her love for adventure and environmentalism aligns with her holistic approach to therapy, recognizing the importance of a well-rounded and active lifestyle in maintaining mental well-being. Nicole’s dedication to helping others, both through her counseling practice and her personal values, has established her as a compassionate and knowledgeable mental health professional committed to making a positive impact on the lives of her clients.

As a committed mental health practitioner and advocate, Nicole Gaines continues to work toward improving accessibility to mental health services, offering personalized and effective solutions for individuals from diverse backgrounds. Her unique approach to counseling, along with her dedication to serving the community, has made her a trusted professional in the mental health field.

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