Tansu Yegen

In 2005, Tansu made a significant career move, joining Apple as the General Manager for its Turkish market. His work at Apple involved overseeing operations, product launches, and strategic initiatives that enhanced the company’s brand presence and market performance. Following his time at Apple, Tansu transitioned to Microsoft as Deputy General Manager, where he continued to showcase his talent for driving business development and leading innovative marketing strategies. These roles allowed him to build a reputation for leadership and success, particularly in complex, global environments.

From 2007 to 2011, Tansu served as CEO at both Astelit and Turkcell, two major telecommunications companies. Under his leadership, he was able to strengthen the companies’ market positions and expand their customer bases, driving significant growth in highly competitive markets. His experience as CEO in Ukraine, particularly during a period of market transformation, helped establish him as a visionary leader in the telecommunications industry. In recognition of his success, Tansu received the ‘Best CEO in Europe Award’ from the Stevie Awards in 2008, cementing his status as an industry leader.

After his successful tenure as CEO, Tansu became the Vice President at Samsung Electronics, overseeing its mobile division in Turkey. His leadership at Samsung was instrumental in developing the company’s mobile strategies and expanding its market reach in the region. Tansu’s ability to identify and capitalize on emerging market trends, coupled with his extensive experience in product development and sales, contributed to the success of Samsung’s mobile operations in Turkey.

Throughout his career, Tansu has maintained a focus on innovation, leadership, and customer-driven strategies. His expertise in managing large teams and complex projects has allowed him to navigate the intricacies of the global telecommunications and IT industries. He is passionate about mentoring the next generation of leaders, always looking for ways to inspire growth and drive positive change within the companies he works with.

In addition to his professional accomplishments, Tansu enjoys a variety of personal interests, including basketball, tennis, photography, movies, and running. His diverse hobbies reflect his energetic and driven personality, which he brings to both his professional and personal life. Tansu Yegen’s career is a testament to his ability to adapt, innovate, and lead in an ever-changing technological landscape, and his contributions to the telecommunications and IT industries continue to have a lasting impact.

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